<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Triluna Pty Ltd trading as Blue Fairy]]></title><description><![CDATA[Blue Fairy business strategy & design solutions for small businesses specialising in Wix websites, branding, logos, marketing support & training.]]></description><link>https://www.bluefairy.com.au/blog</link><generator>RSS for Node</generator><lastBuildDate>Fri, 21 Aug 2026 02:16:39 GMT</lastBuildDate><atom:link href="https://www.bluefairy.au/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Between Strategy and Stardust: How Small Business Magic Changes the World]]></title><description><![CDATA[Small business owners are woven into the fabric of their communities. So what might feel like wizardry is actually deep connectivity to their people. It's seeing a problem, feeling it in the gut and responding with something useful, beautiful, healing and that bonds us all together is like playing with universal stardust.]]></description><link>https://www.bluefairy.au/post/between-strategy-and-stardust-how-small-business-magic-changes-the-world</link><guid isPermaLink="false">68ae5e3e90fd11b5fc798d8e</guid><category><![CDATA[Small Business Musings]]></category><pubDate>Wed, 27 Aug 2025 14:15:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_ba6166b7107d4edf94c3442ca4a471fb~mv2.jpg/v1/fit/w_1000,h_924,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[Buying a domain: what you need to know.]]></title><description><![CDATA[Buying a domain name is an exciting step to getting your business online, but where do you start? This beginner-friendly guide explains what a domain is, how to choose the right one, where to register it, and the common mistakes to avoid.]]></description><link>https://www.bluefairy.au/post/buying-a-domain-what-you-need-to-know</link><guid isPermaLink="false">687f39bf65a1765566075eb3</guid><category><![CDATA[DIY Support]]></category><pubDate>Sun, 10 Aug 2025 21:08:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_6a32744578514c2d4f7941~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[How to Spot a Scam Email and Keep Your Website (and Sanity) Safe]]></title><description><![CDATA[Scammers are tricking small business owners with emails that look real. Here’s how to spot a fake, with stories from my own inbox and what to do next.]]></description><link>https://www.bluefairy.au/post/how-to-spot-a-scam-email-and-keep-your-website-and-sanity-safe</link><guid isPermaLink="false">687f13fb7a5bc82a935fc3cc</guid><category><![CDATA[DIY Support]]></category><pubDate>Tue, 22 Jul 2025 05:21:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_30337a3c00f24c48b673fab042322c3f~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[The Impact of Gender on Design Decisions: Empowering Women to Trust Their Own Voice]]></title><description><![CDATA[Women’s expertise in design is often undervalued, but your brand should reflect your vision—not amateur opinions. ]]></description><link>https://www.bluefairy.au/post/the-gendered-lens-in-design-trust-expertise-and-empowering-women-clients</link><guid isPermaLink="false">67a9f4bbec864c484c216e24</guid><category><![CDATA[Feminism & Design]]></category><pubDate>Mon, 10 Feb 2025 13:20:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_b1ee95a8f1d840a5b4592f9751981eee~mv2.png/v1/fit/w_1000,h_691,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[The Power of Empathy: Crafting Low-Pressure Marketing Campaigns That Resonate]]></title><description><![CDATA[Empathy-driven marketing builds trust. Ditch the hard sell—create campaigns that truly connect with your audience.]]></description><link>https://www.bluefairy.au/post/the-power-of-empathy-crafting-low-pressure-marketing-campaigns-that-resonate</link><guid isPermaLink="false">678990940f2a72cbfa92d804</guid><category><![CDATA[DIY Support]]></category><pubDate>Thu, 16 Jan 2025 23:50:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_e89280a0c00f42fc97fea4927f183736~mv2.png/v1/fit/w_1000,h_691,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[From Stress to Success: Effective Marketing Strategies for Small Businesses in Niche Markets]]></title><description><![CDATA[Marketing for niche markets doesn’t have to be overwhelming. This guide will show you how to turn your unique audience into adoring fans.]]></description><link>https://www.bluefairy.au/post/from-stress-to-success-effective-marketing-strategies-for-small-businesses-in-niche-markets</link><guid isPermaLink="false">67848d5462c6b84e16613eca</guid><category><![CDATA[DIY Support]]></category><pubDate>Mon, 13 Jan 2025 04:00:54 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_536025f198b44e3482c940cd9a2d3b1a~mv2.png/v1/fit/w_1000,h_691,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[Beyond the Feed: Diverse Marketing Strategies for Small Businesses and Entrepreneurs]]></title><description><![CDATA[What if I told you there are other avenues to explore beyond social media that can propel your business growth? That's cause for a heck yes!]]></description><link>https://www.bluefairy.au/post/beyond-the-feed-diverse-marketing-strategies-for-small-businesses-and-entrepreneurs</link><guid isPermaLink="false">6779f4904631621cd80f85fa</guid><pubDate>Wed, 08 Jan 2025 12:23:44 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_2d249080348945b199adb9c5c145fd78~mv2.png/v1/fit/w_1000,h_691,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[Design is essential for successful marketing]]></title><description><![CDATA[Consistency is key when it comes to building a strong brand image, and visual elements like images play a significant role in reinforcing...]]></description><link>https://www.bluefairy.au/post/design-is-essential-for-successful-marketing</link><guid isPermaLink="false">645a1e44ebb45b93fb42172b</guid><pubDate>Tue, 09 May 2023 12:08:53 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_40ee347c4890480282897875b8688720~mv2.png/v1/fit/w_1000,h_776,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[Why do you need a blog]]></title><description><![CDATA[Blogs aren't just a whole bunch of words on a bit of the internet that may or may not ever actually be visited. Blogs do a few key things...]]></description><link>https://www.bluefairy.au/post/why-do-you-need-a-blog</link><guid isPermaLink="false">6090ff65d6bf9b001672b7e0</guid><pubDate>Tue, 04 May 2021 08:18:51 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_bb3df76fa02b48a9b6e0f21f7aa3b479~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[How to get over Blog-block.]]></title><description><![CDATA[I cannot express enough how important blog writing is for your SEO, rankings and for making your monthly marketing simple. Blog-Block is...]]></description><link>https://www.bluefairy.au/post/how-to-get-over-blog-block</link><guid isPermaLink="false">6090f7c79e574600151b0052</guid><pubDate>Tue, 04 May 2021 07:43:54 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_8df4b714578c4f8c9177242cd583a708~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item><item><title><![CDATA[How to write a blog]]></title><description><![CDATA[Todays the day. You're going to do it. You're going to sit down and write a blog and I'm going to help you do it. Step 1: Choose a topic....]]></description><link>https://www.bluefairy.au/post/how-to-write-a-blog</link><guid isPermaLink="false">6090e2119e574600151aee27</guid><category><![CDATA[DIY Support]]></category><pubDate>Tue, 04 May 2021 07:25:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4f679c_4adb5f7a45624bc5a15fdb9df02aaaea~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Milly Morgan</dc:creator></item></channel></rss>